Andrew Blakeley
How Real People Feel About Influencers
Do people trust influencers? Respect them? Like them? We spoke to some real people to get their views.
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Si Goodall
3 min read
What can Trump teach marketers?
This is not intended as advice for political campaigns. I’m just a British planner and I do not claim any great insight into the dynamics...
Andrew Blakeley
4 min read
How Real People Feel about…Halloween
We spoke to some real people across the country to find out how they really feel about it...
Ant Hopper
2 min read
LittleBlackBook: New Dole Campaign Shocks Diners with Surprise Addition to Full English Breakfast
The campaign was created with The Ninety-Niners and directed by Jeremy Ervine. Building on their award-winning “Add Some Wow” campaign,...
Si Goodall
5 min read
How Real People Feel about…Electric Cars
Adoption of electric vehicles seems to have hit some speed bumps. Changing government policies, slowing sales and trade tariffs have all...
Ant Hopper
1 min read
LittleBlackBook: Organix Encourages Parents to "Keep the Good Times Rollin’’ for Their Little Ones
The campaign was created with The Ninety-Niners and directed by James Killeen. Organic baby and toddler snack brand Organix has launched...
Andrew Blakeley
4 min read
How Real People Feel About… The Olympics
They feel like biggest thing in the world right now – and certainly one of the biggest marketing opportunities – but just 4 in 10 Britons...
Ant Hopper
2 min read
LittleBlackBook: BSI Appoints New Agency Partner as Brand Refresh Takes Shape
The Ninety-Niners were selected following a competitive process to develop a new global creative platform. BSI, the business improvement...
Si Goodall
6 min read
Meet Future Mum 2035
The next generation of parents will be from the much-discussed Gen Z. How will the world that they have grown up in shape their views of...
News and Views
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